Treatment - when the clock strikes 12

The main theme of our film is Comedy/Horror. The first idea for our film is to have the characters camping out for the night in the middle of a park, then a killer kills the  victim  after he mistakes his  identity for another person. This is going to be achieved in a funny fold of events to show that our film also has elements of comedy.
In our film opening, we have two main characters, the killer and his victim. The killer is The Striker. This is because he always strikes on his victims when the clock strikes 12 o'clock. hence the name of our film. The killer in the opening scene is familiar because we have based it on a previous  horror/comedy movie scary movie, the killer always leaves a "trademark" behind to scare off the victims and have them to live in fear in case he strikes again. The "trademarks" are the warning given out by the killer. The killer will also wear a dark cloak and a stupid mask to show off his character and make him unique and a typical killer.
The goal of the killer will be to try and mislead his friends into believeing he isn't the killer, when really he will be plotting against them to kill them off throughout the story. A catchphrase that is used by the killer is "keep your friends close but your enemies closer". The killer uses this phrase as his trade mark as a  warning to his victims that he may strike even though they know nothing about what he is planning. This will create a creepy atmosphere and set the tension for the rest of the audience to watch. So the killer arranges a camping trip, knowing that he will kill his friends, even though he will mistake the identity of the person he wants to kill for someone else.
The blond character that survives  will find out what the killer has been up to and the reasons why he killed them people. This will lead to a big climax at the end of the film where the killer and the survivor are having a massive argument, which will then lead to a hysterical fight which ends when the killer suffers a massive heart attack and dies in the arms of the blond survivor, making her look like she has killed him. She was the target of the killer in the first place and she ended up on top at the end.
There is alot at stake for this film for the victims because they are thinking they are going out for a nice camping night with their friends to have a laugh, and that nothing like what happens that night will happen and then the killer strikes, which will create a dark atmosphere and masses of tension for the audience watching. Also, the killers reputation is at stake because it will be his friends that his is slowly killing off and is desperately trying not to give himself away because he goes missing to do the killings.
The film will take place in the wooded area of Radleys Park. We will put a tent in the middle of the woods and that is where the killing will take place.
Another interesting character that will be used is the killers getaway person. He will be a sinister character that seems like a psycho. He will drive his van to pick up the killer and speed up to try and make a quick getaway so they don't get caught.

Audience Research Task.

Audience research is important especially for the advertising agencies which need to target the right audience in the right ways. All of the media messages are produced by keeping the target audience in mind so, through media audience research it is assumed that we are completing  the aim to produce the right message. If the audience does not take interest in any advertising message then it is of no value and it gets a sunk cost for the company. Therefore, before making a media message to go through a media audience research is very necessary.


Age, Gender,Ethnicity, race, and cultural background, Education,Religious and political affiliations,Economic status,Sexual orientation,Family background,Group membership

 These are all aspects that producers and directors think of when creating a film epically when its a specific film for a specific audience. this gives the director and producers a idea of how to base their film a guideline or "template". to how the movie sdhould be set out so for example there are pg films which are films that little children should be wary of and should have parental guidence while watching it as may contain scene that younger children would find scary.

some key audience theories would be the two step flow diagram which is personally think is the best and most realistic because of personal experience. the two step flow diagram is basically what happens when one person goes to see a film once that person ahas seen it he goes home or out with mates which then he or she will pass on the information about the film and if it was good or bad, which in turn makes other people decide whether they want to see it or not. a example of a film this happened with would be Mr beans holiday, as because of the previous TV debut every knows who and what Mr bean is and does so once one person heard of the film they immediately told friends and relatives as its past reputation as being a TV series came into play.

filmography.

Mr. Bean's Holiday - 2007 - Steve bendelack

Our mood board

This is our mood board. we have chosen the concepts of typical blond, survivor, slapstick comedy and silly costumes. we have shown this with several pictures and words, and art work. 

 Firstly we have shown the concept of survivor by the girl in the top left hand corner with a gun. this shows survival instincts and willing to survive but also can show adventure and action. this is important to the comdey horror genre as it keeps the auidence on edge but also can proide opportunities for funny events to happen.

We have shown slapstick by the comedy pictures around the poster for instance  pictures of popular comedy people such as Michael McIntyre and  Lee Evans who are both know for their comedy stand ups and slapstick comedy and being able to think up new comedy material while on stage.

The third concept we have is silly constumes, we think that this is an important of the horror comedy genre it helps to portray the comedy side but can help to portray the comedy as well for instasnce we have put my bean on out poster as he alweays dresses funny but next two him are two doll like creatures from a Doctor who episode which are dressed in a horror type fashion but which we think is still funny.

Our last concept is the stereo typical blond that most horror comedy genre starts with becaause they are normally the first to be killed as in scary movie and is the most dumbest of the characters normally. this is important as it gives a sence of wehats to come in therest of the movie.



Michael McIntyre





Lee evans









Scary Movie - (Keenen Ivory Wayans) - 2000

http://en.wikipedia.org/wiki/Main_Page  - site accessed - 11/10/2011



Genre research.

Genre is a type of movie, so there are many types of genre such as : horror, comedy, thriller, action, adventure and a couple more. films fit into these category's depending on the movie content and what the movies about or based on.

There are many advantages to genres one of them are that it sorts films into category's and makes films easier to choose. so if you like horror with a bit of comedy you would go the the genre of comedy/ horror or if you like a bit of like thriller you would go to thriller. over all it helps the audience choose a film that will be best suited to them and there liking. Also it gives the directors and producers and writers a rouge guide line to what is needed to make the film successful so say if they was doing a sci-fi they would know it would probably have to be set in the future and in space.

The disadvantages to a genre is there are strict guidelines to what makes each genre and if you make a error in judgment it can bring the entire film down.

The genre we have chosen for our film is comedy/horror the conventions for this type of film would be that it has horror events such as stabbings and murders but it does them in a funny way so take for instance the opening on scary movie the villain stabs a girl in the heart but only to find his stabbed her implants which makes it funny. more conventions would be that the horror is a side genre where as the comedy is the main focus of this film.

Genre history:

Comedy horror, also known as horror comedy, is literary and film genre, combining elements of comedy and horror fiction. The comedy horror genre almost always inevitably crosses over with black comedy genre, and in some respects may be considered a subset of it.

The short story "The Legend of Sleepy Hollow" by Washington Irving is cited as "the first great comedy-horror story". The story made readers "laugh one moment and scream the next", and its premise was based on mischief typically found during the holiday Halloween.

People who i think are important to "mimic " so to speak would be people like the director of scary movie Keenen Ivory Wayans as he has directed and stared in several movies and TV programmes  In Living Color was one of the TV programmes he was in and directed. one of his other movies was White Chicks which also was a very successful film. I have a couple of ideas for actors for which i would like to take inspiration off people like Dave Sheridan who stared in scary movie as " special officer doofy" but also played the scream masked killer. also i would like to take inspiration from Jim Carrey as he has played many roles in many films but my personal pinion of him is that he is an amazing actor and defiantly excels as a comedian and one of his films that really stands out is Bruce Almighty as this film got him nominated for a number of awards because of this film and how brilliantly he acted in the film and that's why id like to image him the most.

Jim Carrey

Keenen Ivory Wayans

Dave Sheridan as the mask.

Dave Sheridan

I think that the film Scary Movie is a good example of my chosen genre because it is one of the most highest grossing film of the series. it has the genre of comedy/horror and it plays it really well as the story line is that a group of teenagers killed a man last Halloween with the line "I know what you did last Halloween" I think that this film is a good example of my genre as every one knows what scary movie is and every has heard of it. I think it blends comedy with horror very well and i think that it is one of the best horror comedy films going.  this movie has all the conventions of a comedy horror as it has a man in a scary costume stabbings and people running away. but it does them all in funny circumstances.

Scary Movie - (Keenen Ivory Wayans) - 2000

In Living Color (Keenen Ivory Wayans) - 1990

White Chicks (Keenen Ivory Wayans)- 2004

Bruce Almighty (Jim Carrey) - 2003

http://en.wikipedia.org/wiki/Main_Page  - site accessed - 10/10/2011
http://www.youtube.com/ - site accessed - 10/10/2011